Google Ads
Show up right when your customer is searching.
When someone searches on Google for what you sell, the need is already there. The question is whether they find you or a competitor. We put you in front of them with campaigns that bring enquiries and orders, not just expensive clicks.
What we do for you
Keywords that sell
We target searches with buying intent, not people who are just browsing.
Search, Performance Max, YouTube
We choose the campaign type that fits what you want to achieve.
We track every conversion
We make sure what Google reports is really happening on your site.
We protect your brand
You do not lose customers who are already searching for you by name.
We optimise every week
We stop what spends without results and scale what performs.
Who it is for
- ●Online stores
- ●Services with quote requests
- ●Local businesses and clinics
- ●Schools and courses
What to expect
Steady enquiries and orders, at a cost per result we track and reduce month by month.
How we work: Google Ads
Free Google Ads audit
We start with a free audit of your account and tracking. We check settings, conversions, budget, real search terms, and the issues wasting money. You get a clear view of what to keep, what to stop, and whether Google Ads makes sense for your goal.
FreeIntent-based plan
We build the structure around customer intent, not guesses. We separate Search, Google Shopping, and Performance Max campaigns by role. Then we choose the messages, landing pages, and key conversions, so your budget goes toward people who can actually buy or request a quote.
Controlled launch
We set up the campaigns cleanly, with the right terms, exclusions, and verified tracking. Negative keywords mean blocking irrelevant searches. After launch, we watch the first data closely, so we catch mistakes before they waste budget.
Data-led optimization
After launch, we optimize using real data. We adjust budgets, ads, terms, products, and audiences. For online stores, we also track ROAS, meaning how much revenue each unit of ad spend brings back. For Regal Pet, the account grew from 8.2x ROAS to around 13x.
Real results
Regal Pet
Online pet store. We grew the account from 8x to 13x ROAS by optimising for real sales, not clicks.
View case →Matter of Care
Home care services. Google campaigns that bring real requests from families, at a low cost.
View case →Expert English
English school. Google campaigns that bring steady enrolment requests, at a low cost.
View case →Questions about Google Ads
The budget depends on your niche, location, competition, and goal. We do not give a fixed number before checking the account and market, we set it during the free audit. We also work with small budgets, but we will tell you honestly if they are too small for real results. A serious Google Ads agency does not promise miracles from any budget.
You can see early signals quickly, but stable results need data and optimization. We do not guarantee sales or leads, because results also depend on your offer, pricing, website, and market. For Matter of Care, the campaigns brought 64 enquiries from families, at around €15 per contact, from about €977 invested.
It depends on what you sell and how much control you need. Search campaigns show on clear searches, when someone types exactly what they want. Performance Max uses multiple Google placements and learns from conversions. For online stores, we can connect it with Google Shopping. Usually we test the mix, then move budget toward what performs better.
Usually the issue is traffic quality, tracking, or the page. You may be paying for the wrong visitors if negative keywords are missing, meaning exclusions for irrelevant searches. Or your conversions may be tracked incorrectly. We check real search terms, ads, the page, and tracking, then cut what spends money without buying intent.
You pay for brand protection, not ego. If you do not show up for your own name, competitors can buy those searches and take people who were already looking for you. Brand ads are usually cheaper and easy to control. We use them when they make sense, with a separate budget and clear tracking.
Yes, you can run Google Ads yourself. The platform guides you, but it often pushes automated settings that are not ideal for a small business. If you have time to learn, check tracking, and optimize consistently, you can start. If you want fewer expensive experiments, a Google Ads agency helps.