Eva Car Mats
Custom car mats, Ireland. We rebuilt the site and launched Meta ads bringing WhatsApp leads at a low cost.
Context
Eva Car Mats is a custom car mats brand selling in Ireland. We first took over the site (where forms sent nothing), then launched the ads.
The challenge
First, every request was lost on the site. Then a steady flow of new clients was needed, at low cost, in a narrow niche (taxi, van, utility vehicles).
What we decided
We fixed the site engine (requests, tracking, SEO), then Meta campaigns with instant forms, optimised for real leads, not impressions.
What we did
- ✓Rebuilt site: forms wired to WhatsApp, GTM + Consent v2, SEO on 12 pages
- ✓Meta campaigns with Instant Forms, on the taxi/van niche
- ✓Leads delivered automatically in real time (Telegram)
- ✓Fast testing of video creatives
Result
Over 1,000 WhatsApp leads at ~€0.57 each, from €576 spent on Meta. Plus a site that now actually captures requests.
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